DaliSutra LLC
Privacy Policy
Last Updated: Nov 30, 2024
Protecting the privacy and security of your personal information is of utmost importance to us at DaliSutra LLC(herein referred to as “DaliSutra”).
This Privacy Policy lets you know how we collect, use, share, and protect information about you. By interacting with DaliSutra through our events, surveys, telephone, websites, mobile applications (“Services Channels”), and any other affiliate websites where you may interact with DaliSutra, you consent to the practices described in this Privacy Policy. Any changes in our Privacy Policy will appear on this page so that you are aware of the data we collect and how we use it. We will notify you of material changes to this Privacy Policy by posting on our website that the Privacy Policy has been revised and by updating the effective date of the Privacy Policy. This Privacy Policy does not apply to activities that have a separate privacy policy that does not incorporate this Privacy Policy. .
For California and Virginia residents, please see the “California Consumers" and “Virginia Consumers" sections at the end of this Privacy Policy.
What Personal Information Do We Collect And Why?
Depending on how you choose to interact with DaliSutra, we may collect personal information from you. We collect your personal information in an effort to provide you with a superior customer experience and, as necessary, to administer our business. With this information, we can provide you with easy access to our products and services. Having your personal information makes it easier for Vitamin Shoppe to communicate with you special offers, promotions, and other marketing programs and news that may be of interest to you. You have the opportunity to unsubscribe from promotional emails by following the instructions included in each marketing email or by changing your preferences in your account. You may “opt out” of SMS marketing to your mobile device at any time by replying “STOP” or “UNSUBSCRIBE”. The information collected from you may include the following:
Contact information, such as name, phone number, and email and postal address;
Account information, such as online password and other log-in details used to access DaliSutra products and services; and details about your subscriptions;
Payment information, such as name, billing address and payment card details, including card number, expiration date and security code;
Location data (such as data derived from your IP address, country and/or ZIP code) and, with your consent, the precise geolocation of your mobile device;
Social media handles, content and other data posted on our official social media pages;
Information we obtain from third-party health care providers and related vendors, such as information about your health and interest in, use of, and payment for health-related products and services, if you consent to such information being shared with Vitamin Shoppe;
Information we obtain from third-party social media services (e.g., Facebook) or payment services (e.g., PayPal) if you choose to link to, create or log into your DaliSutra account through these services;
Demographic and preference information (e.g., date of birth, gender, dietary preferences, allergies and favorite categories) and health quiz responses;
Information you submit in connection with a career opportunity at DaliSutra, such as contact details, information in your résumé (including work history, education and language skills) and details about your current employment. In addition, where legally permissible, you may choose to provide information about your gender, race and ethnicity, and veteran and disability status;
Contact information you provide about friends or other people you would like us to contact; and
Other personal information contained in content you submit to us, such as through our “Contact Us” feature or customer support tools on the Service Channels.
How Is Information Obtained By Automated Means?
When you interact with our products and services, we obtain certain information by automated means, such as cookies, web server logs, web beacons, and other technologies. A “cookie” is a text file that websites send to a visitor’s computer or other Internet-connected device to uniquely identify the visitor’s browser or to store information or settings in the browser. A “web beacon,” also known as an Internet tag, pixel tag or clear GIF, links web pages to web servers and their cookies and may be used to transmit information collected through cookies back to a web server.
We may use these automated technologies to collect information about your equipment, browsing actions, and usage patterns. The information we obtain in this manner may include your device IP address, identifiers associated with your devices, Internet service provider, types of devices connected to our services, web browser characteristics, device characteristics, language preferences, referring/exit pages, clickstream data, dates and times of visits to the Services Channels, number of links you click while using the Services Channels, search terms, operating system, website traffic and related statistics, keywords and other data about your device and use of the Online Channels. These technologies help us (1) remember your information so you will not have to re-enter it; (2) track and understand how you use and interact with our products and services; (3) tailor the services around your preferences; (4) measure the usability of our products and services and the effectiveness of our communications; and (5) otherwise manage and enhance our products and services, and help ensure they are working properly.
Your browser may tell you how to be notified when you receive certain types of cookies or how to restrict or disable certain types of cookies. Please note, however, that without cookies you may not be able to use all of the features of the Services Channels. For mobile devices, you can manage how your device and browser share certain device data by adjusting the privacy and security settings on your mobile device.
Targeted Advertising
DaliSutra may partner with third party advertising networks that collect IP addresses, unique device identifiers (UDIDs), browser type, operating system, time zone, country, referring pages, and other information through the use of cookies, web server logs and pixel tags on DaliSutra Websites, Apps, emails and on third party websites and emails. These partners use this information to provide you with advertisements that are customized to your particular preferences, including for companies that are not affiliated with us. We may use this process to help us manage and improve the effectiveness of our marketing efforts. Some of the activities described in this section may constitute “targeted advertising,” “sharing,” or “selling” under certain laws. Depending on where you reside, you may have the right to opt out of targeted advertising, sharing, and sales of your personal information. You can do so by visiting https://optout.aboutads.info/?c=2&lang=EN and https://preferences-mgr.truste.com/. To learn more about the choices available to you with respect to these practices, see below.
How Do We Use The Information We Collect?
As previously stated, Vitamin Shoppe uses your personal information not only to enhance your customer experience but also to administer our business. We may use the personal information we obtain about you to:
process and fulfill orders and purchases via the Services Channels and keep you informed about the status of your order;
establish and manage your account;
identify and authenticate you so you may order our products and access and use the Services Channels;
provide customer and technical support and respond to inquiries;
communicate with you regarding news updates, notices, special promotional offers, advertisements and marketing materials, our products and services, or other information that may be of interest to you;
communicate about, and administer participation in, special events, programs, promotions, offers, surveys, focus groups and market research;
notify you about product safety and recall information, such as reporting an adverse event or communicating a product recall;
manage career opportunities, including for recruitment purposes, employee onboarding and other human resources purposes;
increase and maintain the safety and security of our products and the Services Channels and prevent misuse;
operate, administer, evaluate, develop, manage and improve our business (including operating, administering, analyzing and improving our products and services; developing new products and services; performing analytics (including market research, trend analysis, financial analysis, and anonymization and aggregation of personal information); managing and evaluating the effectiveness of our communications; performing accounting, auditing, billing reconciliation and collection activities and other internal functions);
protect against, identify and prevent fraud and other criminal activity, claims and other liabilities; and
comply with and enforce applicable legal requirements and relevant industry standards and policies, such as this Privacy Policy and our Terms of Use.
We also may use the information we collect about you in other ways for which we provide specific notice at the time of collection and obtain your consent if required by applicable law.
Third-Party Analytics Services
We may use third-party web analytics services in connection with the Services Channels, such as Crazy Egg, Google Analytics, Optimizely and SOASTA Pulse and other analytics providers. These service providers use automated technologies to collect data (such as IP addresses) to evaluate the use of the Services Channels. To learn more about Google Analytics’ privacy practices, please visit https://www.google.com/intl/en/analytics/learn/privacy.html. To opt out of Google Analytics, please visit https://tools.google.com/dlpage/gaoptout.
Online Tracking/Interest-Based Advertising/Targeted Advertising
On our Services Channels, we may collect information about your online activities to provide you with advertising about products and services tailored to your interests. Where required by applicable law, we will obtain your consent for the processing of your personal information for direct marketing purposes.
You may see our ads on other websites or mobile apps because we participate in advertising networks. Ad networks allow us to target our messaging to users considering demographic data, users’ inferred interests and browsing context. These networks track users’ online activities over time by collecting information through automated means, including through the use of cookies, web server logs, web beacons and other similar technologies. The networks use this information to show ads that may be tailored to individuals’ interests, to track users’ browsers or devices across multiple websites, and to build a profile of users’ online browsing activities. The information our ad networks may collect includes data about users’ visits to websites that participate in the relevant ad networks, such as the pages or ads viewed and the actions taken on the websites. This data collection takes place both on our websites and on third-party websites that participate in the ad networks. This process also helps us track the effectiveness of our marketing efforts.
Our Services Channels are not designed to respond to “do not track” signals received from browsers. To learn how to opt out of ad network interest-based advertising, please visit www.aboutads.info/choices and http://preferences-mgr.truste.com/.
What Information Do We Share and With Whom?
We do not sell or otherwise share personal information about you except as described in this Privacy Policy. In addition to other disclosures of your information described in this Privacy Policy, we may share your personal information with (1) our affiliates and (2) our service providers who perform services on our behalf, such as order fulfillment and data analytics. We do not authorize our service providers to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements.
We also may disclose information about you (1) if we are required to do so by law or legal process (such as a court order or subpoena); (2) in response to requests by government agencies, such as law enforcement authorities; (3) to establish, exercise or defend our legal rights; (4) when we believe disclosure is necessary or appropriate to prevent physical or other harm or financial loss; (5) in connection with an investigation of suspected or actual illegal activity; or (6) otherwise with your consent.
We reserve the right to transfer any information we have about you in the event we sell or transfer all or a portion of our business or assets (including in the event of a merger, acquisition, joint venture, reorganization, divestiture, dissolution or liquidation).
Rights and Choices
We offer you certain choices in connection with the personal information we obtain about you. To update your preferences, limit the communications you receive from us, or submit a request, please contact us as specified in the How To Contact Us section of this Privacy Policy. You can also unsubscribe from our mailing lists by following the “Unsubscribe” link in our emails.
Subject to applicable law, you may (1) have the right to access the personal information we maintain about you; (2) request that we rectify personal information about you that is inaccurate; and (3) request that we delete personal information about you. Where you have consented to the processing of your personal information, you may have the right to withdraw your prior consent at any time. To exercise these rights, please contact us as indicated in the How To Contact Us section of this Privacy Policy. To help protect your privacy and maintain security, we may take steps to verify your identity before granting you access to the information. To the extent permitted by applicable law, a charge may apply before we provide you with a copy of any of your personal information that we maintain.
How We Protect Personal Information
We maintain safeguards designed to protect personal information against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use.
What Other Information Regarding Our Privacy Policy Should You Know?
Other Online Services and Third-Party Features
The Services Channels may contain links to third-party websites, products, and services for your convenience and information, including social media sites such as Facebook, Twitter, Instagram, Pinterest, YouTube, and LinkedIn, etc., as well as services where you can speak with a health care provider or access health care services. These third-party websites, products and services may operate independently from us. Information collected by these third-party websites is governed by their privacy practices and is not subject to this Privacy Policy. We are not responsible for how these third-party services collect, use, disclose, distribute, or maintain your personal information. We encourage you to learn about the privacy practices of those third parties prior to providing them with any information or taking advantage of an offer or promotion.
Children’s Personal Information
The Services Channels are designed for a general audience and are not directed to children. We do not knowingly collect or solicit personal information from children under the age of 13 (or other relevant age, as applicable pursuant to relevant law) through the Services Channels. If we become aware that we have collected personal information from a child under such age, we will promptly delete the information from our records. If you believe that a child under such age may have provided us with personal information, please contact us as specified in the How To Contact Us section of this Privacy Policy.
Data Transfers
We may transfer the personal information we obtain about you to countries other than the country in which the information originally was collected, such as the United States. Those countries may have different data protection laws than the country in which you initially provided the information. To the extent required by applicable law, when we transfer your personal information to the United States or other countries, we take measures to protect that information as described in this Privacy Policy.
How To Contact Us
If you have any questions regarding this Privacy Policy or our privacy practices, you may email us at CustomerService@DaliSutraLLC.com with "PRIVACY POLICY" in the subject line.
Updates To Our Privacy Policy
This Privacy Policy may be updated periodically and without prior notice to you to reflect changes in our personal information practices. We will post a notice on our websites and mobile apps to notify you of significant changes to our Privacy Policy and indicate at the top of the notice when it was most recently updated.
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California Consumers
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The California Consumer Privacy Act, as amended by the California Consumer Privacy Rights Act (“CPRA”) requires us to explain some information using certain definitions and categories. If you reside in California, this section applies to you and supplements our Privacy Policy.
Notice of Personal Information Collected and Shared
California laws and regulations require us to disclose what categories of information we have collected in the last twelve months and what categories of information we have “shared” or “sold” as those terms are defined under California law. We do not discriminate against California consumers who exercise any of the rights described in this policy. If you would like more information concerning the categories of personal information (if any) we share with third parties or affiliates for those parties to use for direct marketing please submit a written request to us using the information in the “How to Contact us” section below.
Below is a list of the purposes and categories of personal information that we have collected and shared or sold, as those terms are defined under the CPRA. Please note that because these lists are comprehensive, they may refer to types of information that we share about people other than yourself.
The following is in this format......"Purpose, Purposes" followed by bullet points of Categories of Personal Information that may be collected.
Performing services, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing advertising or marketing services, providing analytics services, or providing similar services
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Auditing related to a current interaction with you and concurrent transactions, including, but not limited to, counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Short-term, transient use, including, but not limited to, the contextual customization of ads shown as part of the same interaction
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Debugging to identify and repair errors that impair existing intended functionality
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Undertaking internal research for technological development and demonstration
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by us, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by us
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
2. Our Prior Collection, Use and Disclosure of Personal Information
We may have collected and used your personal information, as described in Section 1 above, during the 12-month period prior to the effective date of this California Consumer Privacy Statement. For the personal information collected during that time frame, we describe below: (a) the categories of sources from which we may have obtained the personal information, (b) the categories of third parties with whom we may have shared the information, and (c) the categories of personal information we may have disclosed for a business purpose.
a. Sources of Personal Information
We may have obtained personal information about you from various sources, as described below.
Below follows this format....Categories of Sources of Data Collection followed by bullet points of Categories of Personal Information that may be collected.
Directly from you, at events, in stores, or over the phone
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
From your devices, such as through your use of the Services Channels
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Your friends, through their use of the Services Channels, such as by providing product information to you or completing a purchase sent directly to you
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Our affiliates
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Vendors who provide services on our behalf
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Third-party marketplaces and health care services
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Our joint marketing partners
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Social networks
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Online advertising services
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Government entities
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Consumer data resellers
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
We may have shared your personal information with certain categories of third parties, as described below.
Below follows this format....Categories of Third Parties followed by bullet points of Categories of Personal Information that may be collected.
Our affiliates
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Vendors who provide services on our behalf
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Professional services organizations, such as auditors and law firms
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Our joint marketing partners
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Online advertising services
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Government entities
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Our business partners
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Internet service providers
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Data analytics providers
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Operating systems and platforms
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Social networks
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Consumer data resellers
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
We do not sell personal information and have not sold personal information during the 12-month period prior to the effective date of this Privacy Policy. We do not sell the personal information of minors under 16 years of age without affirmative authorization if we have actual knowledge of the individual’s age.
Disclosure of Personal Information for a Business Purpose
We may have disclosed to third parties for a business purpose the following categories of personal information:
Identifiers
Additional Data Subject to Cal. Civ. Code § 1798.80
Protected Classifications
Commercial Information
Biometric Information
Online Activity
Geolocation Data
Sensory Information
Employment Information
Inferences
Sensitive Personal Information
Do Not Track Disclosure
Certain web browsers may provide an option by which you may ask your browser to inform websites you visit that you do not wish your activities to be tracked by cookies or other persistent identifiers, commonly called "Do Not Track Signals". Although Vitamin Shoppe Websites are currently unable to respond to Do Not Track Signals, you may opt out of tracking activities by following the instructions in this Privacy Policy or contacting us with the information provided in the Contact Us section below.
Access and Deletion Rights
You have certain choices regarding your personal information, as described below.
Access: You have the right to request, twice in a 12-month period, that we disclose to you the personal information we have collected, used, disclosed and sold about you during the past 12 months.
Deletion: You have the right to request that we delete certain personal information we have collected from you.
Right to Correct. You have a right to request that we correct the personal information we have about you, subject to certain exceptions.
Right to Opt-Out of the Sale or Sharing of Your Personal Information. You have a right to opt-out of the sale or sharing of your personal information.
Right to Non-Discrimination. You have a right to exercise the above rights without being discriminated against.
How to Submit a Request. To submit an access or deletion request, email CustomerService@DaliSutra.com.
Verifying Requests. To help protect your privacy and maintain security, we will take steps to verify your identity before granting you access to your personal information or complying with your request. If you have an account with us, we may verify your identity by requiring you to sign in to your account or requiring you to respond to an email from the email address associated with your account. Whether or not you have an account with us, we may also ask you to provide details regarding your most recent transaction with us. In addition, if you ask us to provide you with specific pieces of personal information, we will require you to sign a declaration under penalty of perjury that you are the consumer whose personal information is the subject of the request. If you designate an authorized agent to make an access or deletion request on your behalf (a) we may require you to provide the authorized agent written permission to do so, and (b) for access and deletion requests, we may require you to verify your own identity directly with us (as described above).
Additional Information. If you choose to exercise any of your rights under the CCPA, you have the right to not receive discriminatory treatment by us. To the extent permitted by applicable law, we may charge a reasonable fee to comply with your request. This Statement is available in alternative formats upon request. Please contact CustomerService@DaliSutra.com.
Important information about third party devices, ISPs, websites and applications
This Privacy Policy applies solely to information collected by Vitamin Shoppe. Whenever you click on links and banners that take you to a third party website or you use, download or install third party software applications onto your Device, your use of those third party websites and/or software will be subject to the third party’s privacy policies, not Vitamin Shoppes’. We strongly suggest you to carefully read the privacy policy of any website you visit.
Notice of Financial Incentive
We provide price discounts, coupons, services and other benefits for (1) all customers; (2) members of our Rewards Program; and (3) members of our mailing list (collectively “Programs”). Through these offerings, customers provide us with the necessary personal information (e.g., names, emails, phone numbers) when they opt-in to our programs. There is no obligation to opt-in and customers may opt-out at any time. The detail of the Program is contained in the terms and conditions. We offer these Programs, among other things, to enhance our relationship with you so you can enjoy more of our products/services at a lower price. We invest heavily in our marketing and brands, in part, so we can provide Programs to our customers. The value to our business of customers’ personal information is dependent on specific facts such as whether and to what extent they, in the aggregate, take advantage of any offerings and whether and to what extent they opt-out of any offerings. Our ability to create any value from the Programs is heavily based on our ability to leverage said intellectual properties. We do not calculate the value of customer data in our accounting statements. To the extent we create overall value from our Programs to our business that could be directly or reasonably related to the value of customer data in the aggregate, the method for calculating same would include: the costs associated with (1) our intellectual property; (2) enhancing customer data by our marketing team’s efforts; (3) leveraging our significant investments in understanding you as our existing and future customers; (4) all other costs reasonably related to the programs and (5) whether the sales generated by the program(s) exceed the cost to us of offering them.
You can opt-in to, or opt-out of, our Programs at any time through the same means they are offered, or by emailing CustomerService@DaliSutra.com
How To Contact Us
If you have any questions regarding this Privacy Policy or our privacy practices, you may email us at CustomerService@DaliSutrallc.com with "PRIVACY POLICY" in the subject line.
Updates To Our Privacy Policy
This Privacy Policy may be updated periodically and without prior notice to you to reflect changes in our personal information practices. We will post a notice on our websites and mobile apps to notify you of significant changes to our Privacy Policy and indicate at the top of the notice when it was most recently updated.
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Virginia Consumers
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Virginia law requires us to provide additional information to Virginia residents about how we collect, use and disclose information that may be considered "Personal Data " under Virginia Law ("VA Personal Data"), and you may have additional rights with regard to how we use and disclose your VA Personal Data. In addition, certain information about you may be considered "Sensitive Data" under Virginia Law, and, unless the processing falls under a legal exception, we cannot process Sensitive Data without obtaining your consent. We have included this Virginia-specific information below.
Processing. Consistent with the "What Personal Information We Collect and Why" section above, there are certain categories and specific pieces of VA Personal Data about individuals who reside in Virginia. In the 12 months prior to the date of this Privacy Policy, we may have collected the following types of categories of VA Personal Data, which may continue to be collected:
Identifiers: such as name, address, telephone number, email address, age, date of birth, username and password for our websites, online identifiers, IP address;
Commercial information: such as products or services purchased, obtained or considered, other purchasing or consuming histories or tendencies, payment information, health and medical information, health insurance information, loyalty program participation information;
Internet or other electronic network activity information: such as computer and connection information, statistics on page views, traffic to and from the websites, ad data and other standard weblog information;
Geolocation information: including location data and precise location data such as physical location information through the use of our services on your mobile phone or device by, for example using satellite, cell phone tower, WiFi signal, beacons, Bluetooth and near field communication protocols, when you are at or near a DaliSutra event/facility;
Audio, visual, or similar information: such as photographs you share, in-store security video, customer service audio recordings;
Inferences drawn from the above categories of VA Personal Data: such as consumer preferences, characteristics, predispositions, and behavior; and
Sensitive Data such as precise geolocation (within a radius of 1,750 feet), information about mental or physical health diagnosis.
Deidentified Information. We may also maintain and use information that does not identify an individual and cannot reasonably be used to identify an individual which is derived from VA Personal Data. We will not attempt to reidentify deidentified VA Personal Data unless permitted by law.
Purposes. VA Personal Data may be collected for the business and commercial purposes described in the "What Personal Information We Collect and Why" section as described above. Specifically, we may collect VA Personal Data to respond to your inquiries, fulfill your requests and improve your experience; for marketing, advertising, and promotional purposes; for reporting and analytics; to improve the effectiveness of our services, conduct research and analysis, or for other internal operations purposes; to detect, prevent or investigate potential security breaches, fraudulent transactions and monitor against theft.
Sale and Targeted Advertising. As described above in the “What Personal Information We Collect and Why” and “How We Use Information Collected” section, we may share the following categories of VA Personal Data with third parties who are considered "third parties" as defined under Virginia law. In the 12 months prior to the date of this Privacy Policy, we may have shared your VA Personal Data with third parties for purposes of "targeted advertising," which may constitute a "sale" of VA Personal Data under Virginia law, and may continue to share the following categories of VA Personal Data for "targeted advertising":
Identifiers: such as online identifiers, IP address;
Commercial information: such as products or services purchased, obtained or considered, other purchasing or consuming histories or tendencies;
Internet or other electronic network activity information: such as computer and connection information, statistics on page views, traffic to and from the websites, ad data and other standard weblog information; and
Inferences drawn from VA Personal Data: such as consumer preferences, characteristics, predispositions, and behavior.
The categories of third parties to which we may share the above-described categories of VA Personal Data include online Advertising Networks, Marketing Companies, Financial Services Partners and Social Media Companies.
Rights. As a Virginia resident, you have the right to ask us for and access, including in a portable, readily usable format, any or all of following types of information regarding the VA Personal Data we have collected about you:
Specific pieces of VA Personal Data we have collected about you;
Categories of VA Personal Data we have collected about you;
Categories of sources from which such VA Personal Data was collected;
Categories of VA Personal Data we sold or disclosed for a business purpose about you; and
The business or commercial purpose for collecting or selling your VA Personal Data.
You also have the right to request correction or deletion of your VA Personal Data and to opt out of the use of your VA Personal Data for purposes of targeted advertising, sale, and automated processing ("profiling"). In addition, you have the right to appeal our refusal to act on your request.
Responding to Requests. For requests for access, correction, deletion, or appeal, we will first acknowledge receipt and provide a response as soon as possible. For requests to opt out of the use of your VA Personal Data for purposes of targeted advertising, sale, and automated processing ("profiling"), we will comply within 15 business days after receipt of your request.
To the extent permitted by applicable law, we may charge a reasonable fee to comply with your request. This Statement is available in alternative formats upon request. In some cases, the law may allow us to refuse to act on certain requests. If this is ever the case, we will endeavor to provide you with an explanation as to why.
How To Contact Us
If you have any questions regarding this Privacy Policy or our privacy practices, you may email us at CustomerService@DalisutraLLC.com with "PRIVACY POLICY" in the subject line.
Updates To Our Privacy Policy
This Privacy Policy may be updated periodically and without prior notice to you to reflect changes in our personal information practices. We will post a notice on our websites and mobile apps to notify you of material changes to our Privacy Policy and indicate at the top of the notice when it was most recently updated.
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